2019-2020 Catalog 
    
    Apr 26, 2024  
2019-2020 Catalog [ARCHIVED CATALOG]

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COMS 326 - Public Relations Campaigns


Unit(s): 4

Using a combination of case-study and experiential approaches, students learn to create communication programs for nonprofit organizations. Topics covered include planning, strategic and ethical message construction, risk assessment, and crisis management.


Prerequisite: COMS 320
College of Arts and Sciences



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