Advertising Minor

Foundation Courses (8 units)

• ADVT 201 - Fund. of Creative Strategy
• ADVT 202 - Fund. of Creative Development

Electives (12 units)

Select three of the following:

• ADVT 301 - Social Media *
• ADVT 302 - Innovation in Advertising *
• ADVT 303 - Media Planning and Buying *
• ADVT 320 - Copywriting *
• ADVT 390 - Special Topics *
• ADVT 401 - Advertising Internship
• ADVT 411 - Campaign Project I
• ANTH 255 - Anthropology of Social Media
• ANTH 290 - Special Topics in Anthropology
• BUS 302 - Marketing Principles
• BUS 360 - Marketing Research
• BUS 363 - Consumer Behavior
• COMS 322 - PR Law & Ethics
• CS 107 - Computing, Mobile Apps, & Web
• MS 101 - Multi-Media Storytelling
• PSYC 319 - Cognitive Psychology

Notes:

* Pre-­requisite: minimum grade of C-­ in ADVT 201

• At least one elective must be an ADVT course, and at least two must be upper division (3xx or 4xx).
• Only one course will be allowed to be shared and counted toward both a student’s declared major and the ADVT minor.