MBA 6525 - Big Data Strategy and Visualization

Unit(s): 2

This course explores strategy and management approaches for using big data. Topics include big data strategy, value creation, the big data model maturity index, the role of data scientists and data-savvy managers, and how to employ visualization to generate and communicate insight. Students will encounter a mix of cutting-edge ideas, practical techniques, real-world examples, and hands-on software exercises.

Prerequisite: (MBA 6001 with a minimum grade of C and MBA 6002 with a minimum grade of C) or MSIS 660 with a minimum grade of C or ENGY 610 with a minimum grade of C or concurrent ECON 615 with a minimum grade of C
Restriction: Degree restricted to Master of Business Admin
School of Management