BUS 451 - Import/Export Management

Unit(s): 4

Basics of international trade and investment. Identification and evaluation of markets; refinement or development of products or services for international markets. Approaches to market entry including export, agents or distributors, licensing and franchising, joint ventures and wholly owned operations. Identification of overseas strategic partners. Financial aspects of international operations and transactions.

Restriction: Class restricted to Junior and Senior
School of Management