BUS 446 - People Analytics

Unit(s): 4

Establishes the foundational role research methods and analytical skills critical in an increasingly data-driven economy. Students learn best-practice quantitative and qualitative organizational research and analysis methods. Students learn to design and conduct quantitative research projects, including instrument design, sampling methods, survey design and implementation, and data management. Students also learn data visualization and presentation methods that enable effective communication of results.

Prerequisite: BUS 304 or BUS 494
School of Management