BUS 349 - Creativity, Innovation, and Applied Design

Unit(s): 4

This course explores creativity, innovation, and design in business and professional life through lectures and discussions, group and individual activities and exercises, readings, case studies, guest speakers, field trips and written and oral assignments. Successfully completing the course means that students will become familiar with and successfully use techniques to enhance creativity and problem-solving activities as individuals and as members of teams in-depth the creative framework and process underlying the invention/innovation of a specific, successful product (or service) of interest to the student and share insights gained with the class.

Prerequisite: Core A2 Rhetoric and Composition with a minimum grade of D- which may not be taken concurrently
Restriction: Class restrictions exclude Freshman
School of Management