COMS 320 - PR Principles & Practices

Unit(s): 4

An introduction to the theory and practice of public relations as an applied social science. Provides an overview of historical approaches, discussion of current trends, analysis of legal and ethical issues, and application of strategic communication theories in the field of public relations.

Prerequisite: RHET 130 or RHET 131 or RHET 120 or RHET 195 or RHET 250 or RHET 295 or RHET 126 or RHET 140 or RHET 231 or RHET 310 or RHET 323 or SII 120 or (HONC 130 and HONC 131)
College of Arts and Sciences