EMBA 6910 - Managerial Economics

Unit(s): 2 or 3

The course includes an examination and application of those microeconomic tools essential to the management of organizations. This component of the EMBA program is aimed at informing managerial decision-making vis-à-vis: resource allocation; identifying optimal pricing points; strengthening the firm’s value chain; and maximizing profitability. In this course we review supply-and-demand analysis; the market environment in which firms position themselves; dissect patterns of consumer preferences; assess consumption and production functions; revenue and cost estimation; and illuminate the expanding role of information in driving competitor behavior at the global level.

Restriction: Field of study restricted to Business Administration Major
School of Management